IP, Media & Tech - London
With organisations' operations becoming increasingly global, there is a greater need for protection of intellectual property on the world stage, encompassing inventions, brands, designs and trade secrets. We advise on all aspects of our clients' IP rights covering recognition, exploitation and enforcement in the UK, Europe and internationally.
The breadth of our practice covers all key areas including:
Litigation - patents, trademarks, copyright and design, and confidential information
Our experience spans all forms of UK and pan-European litigation including:
- patents, trademark copyright and trade secrets litigation and arbitration
- oppositions in the European Patent Office (EPO) and the Community Trademark Office (OHIM)
- tactical and evidentiary requirements for litigation and oppositions
- regulatory and antitrust matters
Our team acted in the UK's first trademark case under the 1994 Trademarks Act to go to the House of Lords (UK Supreme Court), and in major patent litigation in the High Court and Court of Appeal.
Patent and trademark prosecution
We work closely with the litigation group as part of a unified technical and legal team to provide our broad range of clients with high calibre advice on:
- patent and trademark filing strategies
- global and UK portfolio management
- global trademark watching services
- structuring of patent portfolios
- know-how and trade secret protection
- patent and trademark applications, from drafting and filing through to prosecution and oppositions in the EPO and CTM
We handle all aspects of:
- licensing
- joint ventures
- technology transfer, distribution and agency arrangements
- non-contentious IP/transactional work
- technology licensing
- consortium arrangements
- outsourcing
- M&A due diligence
We advise on all aspects of:
- significant cross border commercial work
- new "e-law" and internet issues
- database/data protection issues
- applications software provider structuring
- e-enablement projects
- web business set up and operation
- B2C and B2B ventures
- web hosting/e-partnering arrangements
We have particular skills in cross border electronic contracting and trading, website review and "e-auditing" corporates and advising on all forms of marketing, sponsorship and traditional and online promotion.
From the most novel, cutting edge campaigns to the largest promotions, through traditional or the latest digital/interactive media, our marketing, advertising and media practice assists clients in a fast, knowledgeable and commercial manner. Members of the team have advised 15 of the top 20 advertising agencies as well as some of the world's biggest brands. We have advised on every aspect of advertising, marketing and sponsorship including:
- above to below-the-line issues
- internet promotions
- digital TV and interactive commercials
- promotions/mailshots/database use
- lotteries and competitions
- implications of new Distance Selling Rules (e.g., mail order and web sales)
- UK and international comparative advertising and sponsorship campaigns
- New brand/product launches
- Rules on alcohol
We advise clients on structuring their IP portfolios to best achieve their business objectives without offending competition and antitrust regulations, particularly in respect of compliance programmes, licensing strategies, selective distribution arrangements and similar legal issues.
We have particular experience in numerous industry sectors including:
- pharmaceutical
- medical
- manufacturing
- utilities
- government
- biotech
- chemical
- retail
- information technology
- electronics
- telecoms
- financial services
- media and communication
We add value to our clients by not just providing one-off legal advice, but by keeping them informed of legal developments - as they arise - which may affect their business.
Contacts
- Rohan Massey
+44 20 7577 6929
Send E-mail - Hiroshi Sheraton
+44 20 7577 6910
Send E-mail
