NEW YORK (November 11, 2011) — International law firm McDermott Will & Emery LLP represented Evolution Fresh, Inc and Fireman Capital Partners in the sale of Evolution Fresh, Inc. to Starbucks Coffee Company (NASDAQ:SBUX).
Fireman Capital Partners is a Boston-based, consumer-focused buyout and growth equity firm which has made six investments to date. The firm was founded in 2008 by Paul Fireman (founder and former Chairman and CEO of Reebok International) who is Fireman Capital’s Chairman, and his son Dan Fireman (the former CEO of Willowbend Development) who is Fireman Capital’s Managing Partner. Fireman Capital’s partners and operating team have previously built successful consumer brands through innovative strategies and prudent management.
Based in San Bernardino, CA, Evolution Fresh is a producer and retailer of premium, all-natural juices. Using a revolutionary pasteurization process known as high pressure processing (HPP) to ensure flavor, freshness, and nutrition, Evolution Fresh provides premium juices and is a leader in the natural food space.
“We are pleased to have represented Evolution Fresh and Fireman Capital on the successful closing of this acquisition,“ said Todd Finger, lead McDermott partner on the transaction. “Our work as advisors to Fireman Capital is especially exciting because of their focus on investing in innovative companies with the potential to change their respective market places.”
“This was a fast paced, high profile acquisition requiring our legal experience across numerous disciplines,” added McDermott partner Seth T. Goldsamt. “It was very gratifying to contribute to the success of this transaction.”
In addition to Finger and Goldsamt, the full McDermott transaction team included partners Jonathan J. Boyles, Tom W. Giegerich, Christopher M. Lahiff, William E. Stempel, Daphne W. Trotter, Amy M. Gordon and associates Bethany M. Hatef, Laura Olch and Ashley McCarthy.
McDermott’s Corporate Advisory Practice Group represents a wide spectrum of business interests around the world, from Global 50 companies to venture backed start-ups, as well as the financial institutions that support them. The team is compromised of highly skilled and collaborative business lawyers focused on solving complex business problems and acting as strategic partners in the execution of clients' strategic M&A initiatives and capital raising plans.
About McDermott Will & Emery
McDermott Will & Emery is a premier international law firm with a diversified business practice. Numbering more than 1,000 lawyers, we have offices in Boston, Brussels, Chicago, Düsseldorf, Houston, London, Los Angeles, Miami, Milan, Munich, New York, Orange County, Paris, Rome, Silicon Valley and Washington, D.C. Extending our reach to Asia, we have a strategic alliance with MWE China Law Offices in Shanghai.