Jorge Arciniega advises individuals and companies throughout the world on intellectual property (IP) matters, with an emphasis on trademark and copyright matters, including creation, clearance, registration and enforcement. He is “the unique combination of subject-matter expert and somebody who understands how to build and protect trademark portfolios in a cost-effective manner” – a “consummate professional with a keen understanding of his clients’ strategic goals” as described by clients in World Trademark Review. He has more than 30 years of experience guiding companies in global trademark portfolio management. He has personally participated in enforcement actions in numerous countries, including China, Turkey, Colombia, Guatemala and Germany. “Quite simply, Arciniega is as good as it gets. He is an honest attorney who saves his clients a great deal more than he charges them. He avoids legal jargon and talks to businesspeople in a language they understand.” One commentator referred to him as “one of the finest legal professionals I have had the privilege of working with”. “He has extensive experience, a great depth of knowledge and provides practical, commercially orientated advice.”
Jorge also has extensive experience advising clients with respect to commercial exploitation of their intellectual property rights. In this regard, he has drafted and negotiated hundreds of license, distribution, joint venture, co-branding, sponsorship and celebrity endorsement agreements for clients from a wide range of industries, including apparel, computers, cosmetics, toy, video game, music, motion picture, television, food and beverage, hospitality, health care, medical instruments, financial services and sporting goods.
Jorge’s intellectual property experience and acumen also extend to counseling clients on various aspects of advertising, marketing and promotions matters, internet commerce, right of publicity, and privacy and defamation issues.
Jorge is featured in the book Beyond L.A. Law, Inspiring Stories of People Who’ve Done Fascinating Things With A Law Degree. He is an accomplished professional musician who has performed in concert or on record with Stevie Wonder, Aretha Franklin, Ray Charles, Mariah Carey, Tito Puente, Dionne Warwick and many others.