Overview
Antitrust risks often hide in plain sight for alcoholic, low-alc, and non-alc beverage companies. From category management to retail price maintenance, everyday commercial practices can raise legal concerns when viewed through the lens of broader competition law.
During this webinar, McDermott’s cross-practice team – combining nationally recognized alcohol regulatory and antitrust experience – explained how antitrust concepts apply to beverage distribution, pricing, and supplier-retailer relationships in today’s evolving market and enforcement environment.
Discussion topics included:
- Renewed price discrimination enforcement and how to navigate fair pricing expectations
- How distribution channel and category management can raise competition issues
- The intersection between alcohol industry relationships and general category captaincy practices
- A look at where we’ve been and where we’re headed in terms of antitrust law and its application to the alcohol industry
