4 Best Practices for Protecting Trademarks when Entering the Chinese Market

Overview


Jennifer Mikulina and Han Jason Yu, with Wendy Wu of MWE China Law Offices, co authored this article to provide a checklist of trademark protection best practices for companies entering the Chinese marketplace. “Working with a team of experienced trademark counsel in the U.S. and China is a critical to launching a successful expansion of a brand into China,” the authors wrote, and they reviewed the proactive brand protection and enforcement steps that counsel should take. Read the full article