Choosing the Right Business Name - McDermott Will & Emery

Choosing the Right Business Name

Overview


Jennifer Mikulina urged startup companies to protect their new names by filing a trademark or service mark with the U.S. Patent and Trademark Office. “After selecting a name, it is important to enlist the help of a trademark attorney to better assess the risk associated with the use of the proposed name,” Ms. Mikulina added. Read the full article