Robert W. Zelnick is a nationally recognized intellectual property (IP) lawyer with an established record of success. Although he is also a registered patent attorney, for more than two decades Robert has focused his practice on trademark, unfair competition and false advertising matters, where he counsels clients on complex IP issues and serves as lead counsel for major clients in federal trial and appellate courts. According to client feedback in World Trademark Review, as the former head of the Firm’s Global Trademark Practice Group for 10 years, he has “an absolutely superb track record in the courtroom.” Clients also single him out for his “particular thoroughness in his research, his answers to our questions, and the depth of the options he provides us with.” In 2017, Robert was named to The Legal 500’s inaugural Hall of Fame, which recognized fewer than 500 US lawyers across all fields of practice. Robert also serves as an adjunct professor at George Washington University Law School, teaching “Advanced Trademark Law.”

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  • Serves as lead US intellectual property enforcement counsel for the ABSOLUT, MALIBU and KAHLUA brands; protects the brands’ legal interests in the US through monitoring and enforcement actions, including many successful litigations in the federal courts; also advises regarding trademark licensing, advertising and marketing, strategic worldwide trademark portfolio management, copyright and other intellectual property issues

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  • Chambers USA 2016
  • The Legal 500 US 2007 to present, Leading Lawyer; inaugural member of The Legal 500 “Hall of Fame”
  • International Who’s Who of Trademark Lawyers 2001 to present, Law Business Research

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  • Children’s Law Center, Benefit Committee
  • International Trademark Association (INTA)


George Washington University Law School, JD, with honors, 1990
Lafayette College, AB, Biology, with honors, 1987

District of Columbia

Courts / Agencies
Supreme Court of the United States
US Court of Appeals for the Federal Circuit

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Robert W. Zelnick

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