The basics of federal and state alcohol compliance is any business endeavor in the spirits industry. This course provides a well-rounded, high-level understanding of sales and marketing compliance for beverage alcohol. It also reviews basic state compliance, including price posting, gallonage reporting, and event compliance. Additionally, it includes a brief explanation of licensing requirements.

Learning Outcomes: 

1. Receive an overview of categories – and why it is important to determine where your product falls
2. Practical takeaways and considerations to Trade Practice and understanding restricted activities, general prohibitions, allowable activities.
3. Understand Ecommerce and social age considerations
4. Comprehend marketing regulations, FTC and self-regulated guidelines